Marketing support

marketing support

 

Your marketing support includes:

  • A website that outperforms competitors.
  • Access to our digital marketing and marketing experts.
  • All technical and maintenance support.
  • Hosted email accounts set up for you.
  • Printed marketing collateral and stationery package.
  • And more...

 

As a Radfield franchise partner, our marketing support is a key area that will help you build your business success. You are part of a reputable brand that offers an established website, printed marketing collateral and our expert in-house PR and marketing efforts.

Our in-house digital marketing manager has worked with the leading UK agencies and has an unrivaled breadth of knowledge of digital marketing.

Alongside our digital manager, we also have an in-house marketing and PR manager who has held senior marketing roles for blue-chip companies.

As a franchise partner, you have access to the invaluable support and expertise of our marketing team.

 

Online marketing

Radfieldhomecare.co.uk is built with SEO in consideration and as a result, already outperforms our larger competition online. We constantly invest in strengthening the online position to send you a supply of clients and enquires.

We provide analytics for the website so that you can see how many people are reading your site pages, where they are from and for how long they are on the website.

We invest in paid adverts on social media channels: Facebook, Twitter and Instagram which supports both the brand exposure and visitors to the website.

We also invest in paid Adwords on Google and Bing, and we manage these campaigns to increase the visits to the website.

 

Website

You will have a dedicated local ‘mini-site’ within the main website and these pages are for you to manage and add content to promote your local branch.

 

Email

We provide hosted email addresses and we will set these up for you.

We offer full technical support and maintenance for both the website and email so that you can focus on building your branch, and not having to deal with frustrating technical problems.

 

Marketing collateral

You will receive:

  • A pop-up banner for recruitment shows.
  • A pop-up banner for clients that you can use in the office or at any new business event.
  • Full colour printed brochures for your clients.
  • Full colour printed flyer/postcards for recruitment of care workers.
  • And more...

 

Stationery package

You will receive:

  • Business cards printed with your details.
  • Printed A4 letterhead paper with your branch details.
  • Printed compliment slips.
  • Poster designs.
  • And more...

 

We can also offer support for:

  • Advertisements – we have templates for you to use.
  • Press releases – templates and support with writing press releases.

After the initial support for your launch, we will always be on hand for support with marketing and your on-going development…

Read Next: On-going Development

 

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