What Makes Us Different

Led by Dr Hannah MacKechnie, Radfield Home Care has a unique voice within the social care sector, combining the medical know-how of a qualified GP with a clear understanding of the sector and the challenges and opportunities that it faces. This has led to many opportunities for press engagement including interviews with organisations such as the BBC, homecare.co.uk and profiles in both local, regional and national press. With the growth of the franchise network this will create further opportunities for Dr Hannah MacKechnie to become a thought leader in the sector which will in turn enhance the business opportunity for franchise partners.

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30 Years of Care Experience

Radfield Home Care has taken time to refine the Radfield Home Care systems and brand. Whilst there are many home care franchises on offer in the marketplace today, we have purposefully bided our time until we felt that we had gained sufficient expertise and experience through the growth of our own branch network to really learn the lessons that will offer our franchise partners a genuine advantage over their competition. The fruits of over 30 years of trading experience and development are available to Radfield Home Care franchise partners.

We focus our attention on the elderly market as this is the growth area in the industry and by not trying to deliver all types of care you can focus, excel and dominate this market in your territory. We target the privately funded care market place where you can control your costs as opposed to undertaking large council contracts where you are tied in to delivering care at a low fixed cost.

Finding high quality carers is crucial to the success of every Radfield Home Care franchise. With their exhaustive, first-hand experience in identifying and recruiting the right people, the Radfield Home Care management team can help you source the high quality carers you need to help your business grow. All franchise territories are therefore mapped according to the potential labour pool of carers that franchise partners can draw on, as well as the potential client base. This is unique to Radfield Home Care.

We are a Certified B Corp

Radfield Home Care is the very first company in the UK health care sector to become a B CorpTM

Certified  B  Corp LogoThe B Corp certification is awarded after a very in depth assessment of all aspects of the business by an independent third party. They evaluate whether the company fits their ethical standards of looking after people and the planet and not just profits.  They call this the 'Triple Bottom Line' and Certified  B Corps have to  take a legal pledge to enshrine this  into their business operations. B Corp   is  to business what Fair Trade is to coffee.

Joining a B Corp certified company as a franchise partner means that you can be assured that our business practices are ethical and fair and that we genuinely want to look after the people who work with us, Certified B Corporations  are leading a global movement of people using business as a force for good and Radfield Home Care are extremely proud to be part of the community which is redefining success in business in the UK,.

The Technology Factor

Some franchises will talk a lot about technology and how that is the answer to everything in domiciliary care. We agree that technology is important and we have therefore partnered with the most cutting edge technology partners in the sector to offer our franchise partners the full complement of technological solutions, however we know that technology alone is not enough so fortunately we also have the skills and experience to provide you with all of the other systems and knowledge that you will need on a daily basis.

The Franchisor has spent many years building strong relationships in the domiciliary care market and can use these insights and their know-how to help you broker relationships with key stakeholders in your territory. 

We want you1Owning a Radfield Home Care Franchise enables you to own and run your own business, while at the same time sharing in many of the advantages enjoyed by large established organisations, including a tried and tested business model, nationwide marketing and brand recognition.

No Experience Necessary

We do not require our franchise partners to have previous business or managerial experience as we are happy to support you to address any gaps in managerial skills and training through our training programme. For us, the type of person you are and your values are more important than prior experience as we look for like-minded people who we can create a lasting business relationship with. 

Undoubtedly, every entrepreneur makes mistakes in the early years of a new business. By following the prescribed methodologies of Radfield Home Care, you can greatly increase your ability to avoid big mistakes and strengthen the likelihood of long term business success.

 In Summary

  •  Head and heart – a recession resistant business with huge growth potential whilst providing a highly valued service to your local community.
  • Credibility and Integrity -  a Certified B CorpTM -  part of a global movement using business as a force for good
  • Unique expertise of our directors - the knowledge and experience of a qualified GP underpinning our service
  • Forward thinking - using technology to streamline and future proof the business
  • Thought leadership - Dr Hannah MacKechnie is a respected voice in the care sector
  • Thinking out of the box - ensuring your territory will deliver both clients and staffing for your business
  • Share our success - join us in providing Award Winning Care Services that really make  a difference.

If you feel you have got what it takes to become a Radfield Home Care franchise partner then we would love to hear from you. Complete our online form  for more information.